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Ecommerce Website for Wingman Gifts

Wingman Gifts & Supply is a men’s specialty retailer located in Delafield, Wisconsin that focuses on high quality, everyday items. Their brick-and-mortar store opened in August of 2021, and in just a few short years, they were ready to expand into the world of eCommerce.

We were thrilled to be the ones to help them make the leap. An important part of their store and their mission is the shopping experience. They wanted to carry this over to the website. For us, that really meant two things. First, we wanted the website to look and feel like you were inside the store. Second, the online shopping experience needed to be seamless, trust-worthy and user-friendly.

We began with the custom design, keeping many of the design elements from the one-page site, including the leather texture and full width, close up images that were an established part of their brand and feel of their physical store. We added a navigation bar, calling out their most popular items first. When it came time to develop the website, we chose WordPress and WooCommerce. WooCommerce is a customizable, open-source eCommerce platform that can turn any WordPress website into a fully functioning online store. It’s flexible, scalable, user-friendly and offers advance security, configurable shipping options and secure payments. It provided the exceptional online shopping experience they wanted for their customers. 

You can view their eCommerce website here at: If you are looking for a simple and seamless online shopping experience for your customers, give us a call at (414) 232-7862. We’d be happy to discuss what WooCommerce could do for your online sales. 

Would You Like to Get in Touch?

If you’re thinking about working with us and would like to know more, give us a call at (414) 232-7862. You can also connect with us online. We’d love to talk with you about your business and design needs. If you’d like references, we have those, too. Our past and current clients would be happy to tell you all about our work and how it helped them for them.