Website for Neary Financial Planning

Jay Neary is the founder of Neary Financial Planning. He came to us looking for help developing a website for the launch of his new business. His vision was of a client-focused financial advisory that would be there to help plan and navigate every stage of life. As we listened to Jay’s approach and plans for his financial planning firm, we knew right away we were going to be a good fit to design his new business website.

We focused the website copy on the client, their needs and how Neary Financial Planning could help. We included information on Jay’s approach and benefits before getting into the actual services to build trust, credibility and a connection with visitors before trying to sell them anything. This client-centered, personalized approach was carried into the design by focusing photos on happy clients and the functionality by including user-friendly elements such as an FAQ page and multiple client portal logins. 

Drawing inspiration from their logo, we used dark green and blue for the color palette. This created a professional look and feel that added to the overall trust and credibility of the site. Lots of white space and both a top and bottom navigation bar made is easy for visitors to read and navigate. 

You can view the financial planner website we developed for Jay Neary here: https://nearyfinancial.com/. If you have a financial planning firm and are interested in a custom website that will help you reach and resonate with your ideal client, give us a call at our Wisconsin office today. We’d be more than happy to discuss our experience and web design approach with you to see if we’d be a good fit to develop your financial planning website.