eCommerce Solution for MidAmerica Bedding

MidAmerica Bedding is a high-end mattress company based out of New Berlin, Wisconsin which is near Milwaukee. When they came to us, they were in desperate need of an updated website. The design was outdated and no longer represented the quality of product they were marketing and the mattress industry itself was becoming oversaturated with new competition.

They were losing ground to eCommerce and online stores that sold directly to the customer. They needed a way to remain competitive in an increasingly difficult market but were not yet ready to sell their product directly from their own website. However, their current website was so outdated, they couldn’t wait any longer to redo it.

Our solution was to create their new website utilizing the catalogue mode for WooCommerce for the development of their product collections. This will allow for a seamless transition to eCommerce when the time is right for them.

For the time being, they have a modernized website that highlights the superior quality of their product. And although they are not currently selling online, the new website offers a user-friendly experience, was thoroughly optimized for better search engine results (SEO) and will allow them to remain competitive with a greater online presence.

You can view their new website here: https://midamericabedding.com. If you are looking for flexible, custom web development solutions to fit your unique eCommerce needs, give our Wisconsin office a call at (414) 232-7862 or send us a message online. We’d be happy to discuss how our custom WooCommerce development along with other eCommerce solutions could help your business.

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