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Magento Redesign for Fishouflage

This was a great ecommerce project to work on where we were really able to put our Magento Developer skills to use.

Fishouflage is a high-end, niche clothing manufacturer and seller in Wisconsin. They had an existing retail website, but after a terrible experience with their past web developers they were left with a prohibitively expensive annual Magento Commerce hosting plan and an ecommerce site that just wasn’t doing what they needed it to do. That is until Matt Gerber Designs was brought on to help.

In addition to redeveloping their eCommerce site in the open-source/Community version of Magento, which dramatically lowered their annual costs, the entire website was redesigned from the ground up with a simplified user experience and cleaner, easier to navigate design. Matt Gerber Designs also rethought many of the site’s existing integrations with the hopes of minimizing costs further while offering even more features and flexibility.

The end result isn’t just a website that solves many problems that existed prior to Matt Gerber Designs involvement, but also is a firm foundation for the retail company to build from during the next several years of continued growth.

You can check out Fishouflage’s new Magento ecommerce site here: and if you’d like to discuss your website needs, feel free to give us a call at (414) 232-7862 or contact us online

Would You Like to Get in Touch?

If you’re thinking about working with us and would like to know more, give us a call at (414) 232-7862. You can also connect with us online. We’d love to talk with you about your business and design needs. If you’d like references, we have those, too. Our past and current clients would be happy to tell you all about our work and how it helped them for them.