Local Web Design for Dryer Doctors
It’s common for small service-oriented businesses to struggle with competition from big brand name companies and franchised businesses in their local market. They don’t have the same advertising and marketing budget or the same name recognition that tends to lead to top search results and consumer trust. This situation describes one of the biggest challenges Dryer Doctors was facing when they first came to us to discuss a new website.
They were feeling the pressure from other local businesses as well as national brands, but they weren’t sure what to do about it. They agreed their website was outdated and they would benefit from a more modern design, but they were worried that wasn’t going to be enough. That’s when we began talking about our local SEO-friendly web design services.
Dryer Doctors services a very specific group of cities in Dane County, Wisconsin. They needed to compete with these companies on a local level, which we were able to use to give them a competitive edge. The custom website we designed for them combines usability, authentic content, and conversion rate optimization with on-page local SEO best practices to help the site rank for relevant local searches. Not only did this give them an edge up on the competition when it comes to their target market, but it helps ensure the traffic going to their site and the leads it generates are pre-qualified for the market they serve.
You can check out the local SEO-friendly site we designed and developed for them here: https://dryerdoctors.com/. If you would like to learn more about our local website design services, give us a call at (414) 232-7862 or reach out online. We’d be happy to discuss the best practices we recommend and how your company could benefit from a new website.